
People usually don't avoid action or avoid being held accountable because they don’t care. Many times, the reason is a lack of clarity about what to do next. CLEAR is not about eliminating every unknown. It is about helping people move through the fog of ambiguity with greater clarity, confidence, and growth.
The first step is to clarify what feels unclear, risky, or unstable. Some team members are worried about the workload. Others are worried about competence. Others are worried about being left out of the decision-making process. Vague fear is difficult to manage. Named concern is easier to address. This step lowers the emotional temperature by turning fog into language.
Once the ambiguity has language, the team can begin working with it. Yes, there are times when we don’t know what we don’t know. At least this can signal that no one walks alone.
After clarifying the "what", the next step is to locate where this ambiguity is coming from.
Not all ambiguity feels the same. Sometimes it threatens security. Sometimes it threatens belonging. Sometimes it threatens competence.
Security concerns need boundaries, timelines, and an honest discussion of risks. Belonging concerns need communication, inclusion, and relational connection. Competence concerns training, support, practice, and reassurance that learning is expected, monitored, and measured. If leaders do not locate the ambiguity, they may offer the wrong kind of clarity. Good leaders learn to ask, “Where is the fog thickest?”
Evaluate the impact of the ambiguity. The question is whether leaders will notice it early enough. This is where leaders are wise to evaluate the cost of failing to address ambiguity in a timely manner. Some do this through a "pre-mortem" exercise. Avoidance, although unintentional, may feel easier in the moment, but it often creates a silent tax on trust. A simple SWOT or SOAR analysis, followed by a SMART goal, can work wonders.
The Rule of 7 suggests a message can be heard seven times to help it sink in.
Hearings 1–2: Pure awareness (hearing the words for the first time).
Hearings 3–5: Critical thinking (processing how the change affects them personally). Hearings 6–7: Internalization (gaining the ability and psychological safety to act on the change).
However, once the threat is clarified, the ambiguity identified, and the impact evaluated, the leader must act. Not perfectly. Just intentionally. In ambiguity, the leader’s job is not always to manufacture certainty. The leader’s job is to reduce unnecessary fear and create enough shared direction for the next wise action. This may mean identifying one decision that can be made now and one decision that should wait.
Action does not need to be dramatic to be meaningful. Sometimes the smallest responsible step restores movement.
The final step is to reflect and reinforce. This is the step many leaders unintentionally skip. After the meeting, after the update, after whatever the decision, after the fog lights do their job, the team moves on to the next demand. But without reflection, the learning is easily lost.
This matters because reflection turns uncertainty into experience. Experience builds confidence. Confidence supports growth. When teams learn that ambiguity can be named, discussed, organized, and acted upon, they become less likely to freeze the next time fog rolls in. They begin to develop a shared framework for moving through uncertainty.
CLEAR is a model open to growth as much as those who contribute, read, and learn. Expect to see this model evolve while holding dear to the original intentions of fostering clarity, confidence, and growth.
The Victory Leadership CLEAR Model (pdf)
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